Troutman Sanders and Pepper Hamilton have agreed to merge effective April 1, 2020.
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On October 10, the California Attorney General released highly anticipated proposed regulations implementing the California Consumer Privacy Act (CCPA). The CCPA, which takes effect on January 1, 2020, provides California residents with sweeping European-style rights to control use of their personal information by businesses. The proposed regulations come shortly after the California Legislature passed several amendments to the CCPA on the last day of its legislative session. The Attorney General will hold four public hearings from December 2 through December 5 and accept written comments until December 6 as part of the rulemaking process.
The proposed regulations cover several significant areas of the CCPA, including details regarding the notice that businesses must provide to consumers at or before the point of collection, the content of privacy policies, and how businesses should handle consumer data requests, including guidance on verifying the identity of consumers who submit requests.
Among other topics, the proposed rules:
Pepper Hamilton will host an in-depth webinar on October 23 at 9 a.m. PT/12 p.m. ET to cover the proposed regulations and how businesses should respond in advance of the January 1 effective date. Register here for the webinar.
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