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POWER OF INTELLIGENCE

Insight Center: Webinars

Goodwill in Corporate Asset Sales: Tax Planning, Personal vs. Corporate Goodwill, Allocation and Valuation Rules

Speakers: Steven D. Bortnick and Howard S. Goldberg

1/23/2020
1:00-2:30 PM (ET) | 10:00-11:30 AM (PT)
Goodwill in Corporate Asset Sales: Tax Planning, Personal vs. Corporate Goodwill, Allocation and Valuation Rules

Presented by Strafford Publications, Inc.

The inclusion of goodwill in a business' asset sale can significantly reduce the tax liability of the sale. However, counsel and tax advisers must take care to ensure that the sale of the goodwill is respected by taking specific steps before and during the transaction.

Complexities arise in the characterization of the goodwill. The beneficial tax planning opportunities stem from the treatment of goodwill as personal goodwill, as opposed to business goodwill. Distinguishing the two is often complicated and fact-specific, and both can complicate valuation.

Listen as our experienced panel carefully reviews the tax benefits of the inclusion of goodwill, how to distinguish between personal and business goodwill, pre-acquisition and acquisition transfers, allocation, valuation, and negotiation strategies. Attendees will leave with another tool that will benefit their clients' tax position.

Key topics include:

  • How may the allocation of consideration to personal goodwill benefit the taxpayer in an asset sale of a business?
  • What are best practices to implement to ensure the IRS respects the allocation to personal goodwill?
  • How differentiate between personal and business goodwill?
  • What are best practices when considering the payment of consideration for personal goodwill in the negotiation and documentation phases of the transaction?

CLE credit available.

Registration

$297

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